In this session your key takeaways and learnings will include:

• What creates engagement today in an attention-less world?
• How do you drive ROI from a combined social media and hyperlocal targeted campaign?
• How to monetise your digital assets, to then offer them to stakeholders (exhibitors, sponsors, venue. etc) to allow for greater buy-in to your conference.
• How does the Meta algorithm really work in 2026? And how will it work in the next 5 years?
• How can you target down to 100sqm in a location?

By the end of this workshop you will take away a hyperlocal strategy you can implement immediately into your organisation.